SDG&E – It’s On

To help spread the word about San Diego installing thousands of new car charging stations across the city, we partnered with Red Door Interactive to bring their “It’s On” campaign to life through colorful illustrations and animation. To communicate the idea of SD having “more car chargers than…” we drew comparisons to some funny (and abundant) San Diego cliches with a simple illustration style. Original music and sound design by Jimmy Reeves.