Redux California Wines

Redux (now Pacificana) is a fresh, modern take on the classic varietals for a new generation of wine enthusiasts. It embodies the bold, pioneering spirit of the California landscape and those who call it their home. We were commissioned by ClubW to do the branding for this new label and creating a new and fresh direction for the wine packaging. This included a logo, style guide, brand tone, and a series of 3 wine bottle designs.